Bhutan announces new tourism incentives - click here to read more

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Cultural Fabric

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Latest + Long reads

Mindful exploration from timeless wisdom to sustainable modernization

Everyone who spins a prayer wheel or lights a butter lamp will understand the potential, the possibilities, and the opportunities that Bhutan offers in a rapidly evolving world.

Soulful journeys a step-by-step guide

As you hike the trails – whether to summits adorned with prayer flags and dizzying drops or through forested valley floors of unmatched beauty – you’re guaranteed a feast for the eyes.

Spa'ah

During winter, the Earth’s energy is drawn back into herself. It’s a time to be grounded and find moments of stillness. From hot stones to herbal steams, Bhutan’s wellness experiences integrate...

A DREAMY WINTER'S TALE

Bhutan’s history is recounted in a way that the line between myth and fact is blurred. Why not follow your own winter’s tale and explore the wonderful local folklore, from the naga spirits to the yeti

A season of tradition and joy

If you’re aiming to steer clear of the crowds but still enjoy vibrant dances and processions, no visit to the Kingdom is complete without taking part in one of its many festivals, or “tshechus”.

Made you look, made you care

Winter in Bhutan is a wonderland for keen photographers. The incredible moments of beauty, culture, and connection you capture are often yours alone to share....

Discover spiritual serenity with Bhutan's new ‘Tour of Compassion’

Discover the unique itinerary created by The Department of Tourism in collaboration with Emma Slade, the first Western woman to attain full ordination as a Buddhist Nun in Bhutan

Cycling holidays in Bhutan

After the joyous whirlwind of a wedding, couples seek a serene sanctuary to begin their journey together. Bhutan, a realm of beauty and spirituality, offers an escape from the ordinary.

The diverse (and delicious) food of Bhutan

Unlike other countries that follow a variety of cooking methods, in Bhutan, all savory dishes are cooked either by boiling, steaming, or stewing.

Why Bhutan is the perfect honeymoon destination

After the joyous whirlwind of a wedding, couples seek a serene sanctuary to begin their journey together. Bhutan, a realm of beauty and spirituality, offers an escape from the ordinary.

5 reasons to visit Bhutan this summer

Summer (June, July and August) brings Bhutan to life with its lush green forests and flourishing rice fields set against clear, sunny skies.

Bhutan's annual Royal Highland Festival

Welcome to the enchanting world of the Royal Highland Festival. Surrounded by the snow capped Himalayan Mountains of Laya, the festival weaves and showcases the culture, tradition, and natural beauty

Horseriding in Bhutan

The tranquil nation of Bhutan, with its magnificent mountains, serene lakes, exquisite cuisine, and welcoming locals, offers a variety of experiences to an array of travellers.

Mushrooms and Foraging in Bhutan

Bhutan is famous for many things…. but did you know that there are also over 400 varieties of mushrooms in Bhutan?

Why Bhutan is an all year round destination

Throughout the entire year, each season—winter, spring, summer, and autumn—exudes a unique charm that makes Bhutan an ideal destination for travel.

Enjoy a summer like no other in Bhutan

With the days warming up and summer around the corner, it is time to start making plans on where to spend the summer season....

An anatomy of the new national brand - Bhutan Believe

“Those who seek us out are called here. Arriving as guests, you become our partners in this transformative moment and make a meaningful contribution towards preserving what is priceless.”

The Bhutanese Way of Life

What are the secrets to leading a life filled with compassion and contentment?

Reaching for The Stars

The practice of looking to the stars has long shaped Bhutan’s unfolding story, and now, with the first space programme well underway, it continues to drive the kingdom’s progress.

Bhutan’s Sustainable Development Fee

Read more about the purpose of the SDF, and learn where the money goes and how it is spent.

Rich Pickings

Find out why fungi is one of Bhutan’s most valuable natural assets: from supporting forest ecosystems to powering villages – and helicopters.

Family-Friendly Activities to Enjoy in Bhutan

18 fun things for families to do in Bhutan!

Cultural Fabric

A centuries-old part of Bhutan’s heritage, the art of textile production has never been more relevant or vibrant, as a new generation is discovering.

The incense maker of Thimphu

Making incense is as much a ritual as burning it. In Thimphu, one family produces it to exacting religious and olfactory standards.

Precious Stones

In bathhouses across the kingdom, guests are discovering the therapeutic practice and restorative pleasure of aromatic hot-stone bathing.

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